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Here's A Book Whose Time Has Come

WorldCom. Enron. Dozens of dot-coms. Tyco. Arthur Andersen. Adelphia. AOL TimeWarner. The 2002 "Crisis of Ethics in Business USA" sent us all reeling with shocking revelations of dishonesty, manipulation, and silent complicity. The really bad news was the cost of this dishonesty to the U.S. economy; which ran into trillions of dollars. Clearly, dishonesty does not pay.

In Absolute Honesty, we show that honesty does pay and that creating a culture of straight talk and integrity not only keeps the media at bay but also makes an organization more competitive in the global economy and better trusted by customers, employees, and shareholders. To do this, we attack the sort of passivity at both the personal and organizational levels that allows little lies to grow into giant disasters.

This book speaks to an urgent need to reestablish a standard of communication that encourages open discussions and healthy debate, tells the truth, doesn't mince words, and, most of all, is guided by a moral and ethical sense of right and wrong. We call this communication style absolute honesty and this book shows you how to integrate it into your organization's culture.